TO MARKET THE WOMEN’S TEAM.
Kenya Rugby Union (KRU) officially signed a partnership agreement with Alymali Sports Management on the Management and Commercialization of the Women’s National Team – (The Lionesses).
The 3-year Partnership will ensure that the Lionesses receive the much needed support to ensure smooth running of the team and participation in circuits and tournaments that will improve their overall ranking and exposure.
Aside from securing sponsorships for the Team, Alymali will be undertaking activities that will provide support for the development of the Brand Lionesses and players both at team level and at a personal level.Aside from securing sponsorships for the Team, Alymali will be undertaking activities that will provide support for the development of the Brand Lionesses and players both at team level and at a personal level.
Speaking at the official signing ceremony at the Alymali Offices in Westlands, The KRU Chairperson Oduor Gangla outlined the squad’s impressive performance and ability to produce top notch professional players despite limited resources and myriad of challenges they encounter.
He acknowledged Alymali’s determination in positively transforming the sports scene in Africa and vowed to support their efforts in improving the sport and most especially the Women’s division.
