Naivas supermarket has today opened its 84th branch along Nairobi-Naivasha Highway in a glitzy ceremony attended by the store’s Chief Financial Manager Willy Kimani.
Speaking during the grand opening ceremony Kimani said that the decision to put up the stores along the Naivasha-Nairobi dubbed safari centre highway with the tagline ‘safari safari’ was to enable the travellers along the busy highway shop with much convenience just hundreds meter away from the congested Naivasha Central Business District where where they are likely to get stuck in traffic jam.
“The innovative idea to establish our stores along the highway is because we want to leave no one out along the highways. The travellers are our target customers,because they don’t need to penetrate the CBD to get what they need,” Kimani said.
Optimistic of the store’s financial state the seasoned financial manager said that Naivas supermarket is making progress to remain financially afloat despite of the economic turbulence in the country,some of which are attributed to the political season and the external factors like Ukraine-Russia war among other factors.
“We are futuristic and also growing the economy,we continue to audit our financial flowS but we can assure Kenyans that we are walking this journey together and despite of internal and external economic we are serve Kenyans in way that gives value to their monies,” Kimani stated.
The birth of the first safari centre will serve a unique purpose as game changer in the history of Naivas Supermarket set to focus on items of basic home appliances and fresh food as opposed to big electric items.
“By the virtues that we target the travellers and locals,this shop is unique,because we’re situated along the highway. We will prioritize fast food products in our stores and not big electronics like in other stores,”Kimani added.
The County’s mainstream one stop shopping also announced the clearing stocks sales in the next few weeks to come where buyers will shop selected items at Naivas stores at relatively low prices as a way of giving back to it’s loyal customers.
By Rodgers Oduor