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YouTube Shorts Fund offers creators a chance to earn, build content

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YouTube Shorts creators can now receive their share of a new Sh11 billion ($100 million)  YouTube Shorts Fund to be distributed over 2021-22, as a reward for creating exciting and engaging content on the platform.

The fund will be distributed to thousands of eligible creators each month as  a bonus payment, based on their content’s performance in the previous month.

Creators can receive up to Sh1.1 million ($10,000) based on viewership and engagement of their Shorts content.

To qualify, channels must meet  the minimum eligibility requirements refreshed each month to  give other creators the opportunity to receive a reward for their creative and unique Shorts. 

The Shorts Fund is the first step in building a monetisation model for Shorts on YouTube and is a chance for creators to earn and build their growing businesses as the world focuses on economic recovery. 

Across the world, Shorts creators have already attracted millions of subscribers via their Shorts-only channels.

Kenyans are also showing a growing interest in this new short-form video experience, as seen in the top 10 most viewed YouTube Shorts videos watched by Kenyans below. 

Top 10 Shorts Videos in Kenya
1.. Manchester United players not fond of getting runners up medals
2..Shawn Mendes and Hailey Baldwin #Shorts
3..Playing Tough
4..SNOOP DOGG OUTSMOKED WIZ KHALIFA
5..Respect Messi
6..magical accident that happens in the road
7..This Moment Between Taylor Swift And Alicia Key’s Son Is The Cutest #shorts
8..Exercising with a dog #Shorts
9..US Teacher VS UK School
10..Inside Kylie Jenner’s Bedroom #Shorts
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